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August 10, 2009

Brace Yourself for Wave of Harry Potter-Inspired Glasses

By Jackie Burns, MSN Shopping Contributor

HarryPotter2

Although we may find some trends positively horrid at first, they often have a way of growing on us thanks to a mix of celebrity endorsements and mass retail exposure. While I used to think gladiator sandals were the ugliest joke, I've come to appreciate their influence on fashion. (Either that or I've been brainwashed.) I will however, never understand the latest trend in eyewear that is taking over Europe: Harry Potter-inspired glasses. My friend dressed up as the famous wizard for Halloween one year and despite being a beautiful girl, that look is NOT flattering (see photo.) Elin Westin, of Clearly Contacts' Swedish brand Lensway, says the latest trend is slowly starting to spread to North America after making its mark in Europe. "Round shaped frames have been growing in popularity in the European market for a year now," she says. "Starting with sunglasses and slowly transitioning to eyeglasses, the smaller round shaped frames with an academic look and retro feel have become increasingly popular." Please God, no! Celebrities like Johnny Depp and Kate Hudson have already been spotted rocking the round so I think it's too late to shut down the borders. "Our offices have received many requests from customers asking for round glasses in our next collection, and they will play a bigger role in our range of products for the coming year in Europe.” Great. I was willing to swallow geek-chic but this is where I draw the line. I'm of the strong opinion than when it comes to eyewear, you can definitely embrace new styles, but it's imperative that you stick to pairs that works best for your own features. (Not Harry Potter, Not Harry Potter.) Whether it's vintage rectangular frames, pastel coloured glasses or even eyewear that falls under the recessionista movement because of their affordable price points, whatever you do, don't get sucked into a trend that makes people think you've dressed up early for Halloween.

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About the Authors

Me Jackie Burns

Jackie Burns is a Toronto-based freelance writer and frequent contributor to MSN Shopping. She has spent more than 15 years in the media industry working as an online editor, newspaper reporter and TV producer for ...

MeFrançois Villeneuve

François is a merchandiser for MSN Shopping, keeping an eye on deals and the other on the newest gadgets and computer hardware. He is particularly interested in using technology in unusual ways in order to ...